Category "Stories"

20/02/23
Stories
Poppyred group04

New Spring / Summer ‘23 Collection African Tulip

The FREY. Spring / Summer ‘23 collection is inspired by the colorful and timeless African Tulip flower. FREY. is a womenswear brand offering well-tailored, classic pieces that contribute to a ...

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22/11/22
Stories
Frey-K11Musea-086

FREY. LAUNCHES NEW RETAIL CONCEPT AT K11 MUSEA

FREY. is extremely proud to open the doors to its second location in Hong Kong at K11 MUSEA on 13th November, 2022.Just one year after the debut of the flagship ...

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06/10/22
Stories
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Meet the Team Behind the Label

Meet the powerhouse duo behind FREY., Founder, Frederieke Van Doorn and Head Designer, Yulia Tili. After meeting in 2020, the duo hit it off instantly and have since been on ...

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29/04/22
Stories
frey-dresses-all-women-cover

FREY. DRESSES ALL WOMEN

SIX WOMEN, ONE SUIT. No matter your size, shape or height, every single woman deserves to feel confident, comfortable and empowered in their everyday clothing. Dressing some of Hong Kong’s ...

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18/11/21
Stories
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Sassy spots FREY.

It didn’t take long for Sassy Hong Kong to discover Frey’s brand new flagship store on Ice House Street. This is no surprise to us at all as Sassy is ...

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03/09/21
Stories
try-02-1

Frey. unravelled.

Grand Opening of Hong Kong Flagship store

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